Cindy Lee Associates has been retained by Embark Craft Ciderworks to provide the new business with public relations and marketing services. Embark Craft Ciderworks crafts hard cider using apples sourced from Lagoner Farms and other local growers. Cindy Lee Associates is providing strategic communication planning, public relations and writing services to introduce Embark Craft Ciderworks and help the company establish relationships with its key audiences.
Farmers first and foremost, the cider makers at Embark Craft Ciderworks focus on the quality of the apples they grow and the unique attributes of each variety to craft ciders with distinct flavor profiles within a range from dry to sweet. The company will hold the grand opening of its taproom on July 11.
Cindy Lee Associates is a full-service, woman-owned public relations firm that provides small and mid-sized companies a clear focus on the story that makes up their brand identity and the means to share that story most effectively with target audiences. The company’s services include strategic communication planning and implementation, media relations, social media strategy and community management, event planning and publicity, and public relations copy writing.
Image: Jake Lagoner, Mitzi Lagoner and Chris Gowan, owners of Embark Craft Ciderworks.